Introducing the Brooke Collection

by GR Chair

If you’ve been searching for an affordable and modern wood seating collection with versatility, the wait is over. Meet our new Brooke Collection, the pare-down wood seating essential made for busy and beautiful dining spaces.

Modern Chair Brooke Chair Grand Rapids Chair  2-1.jpgBrooke Chair in Kona

PARED-DOWN, BUT NOT PLAIN

Designed by industrial designer, Tim Stoepker, the Brooke Collection redefines the modern wood dining chair; it’s big on versatility and small on constraining details. The collection includes a chair, counter stool, and barstool. Each product is made of solid European Beech and can be finished in any of our 16 standard stains. Brooke’s key features include a slatted wood back that’s reminiscent of an Adirondack chair, three dramatically different upholstery variations, and an overall roundness that makes this collection so approachable.

Modern Chair Brooke Chair Grand Rapids Chair Company-1.jpgBrooke Chair with Partially Upholstered Seat (UPH1) in Dune

Modern Chair Brooke Counter Stool UPH3 Grand Rapids Chair.jpgBrooke Counter Stool with Fully Upholstered Seat (UPH 3) in Natural
Modern Barstool Brooke Barstool Grand Rapids Chair Company-1.jpgBrooke Barstool with Fully Upholstered Seat & Back (UPH 4) in Kona

The Brooke Collection marks the first collaboration between Stoepker and Grand Rapids Chair Company. “Grand Rapids Chair gave me a nice balance of creative freedom and structure to create a successful chair for the desired market. I always try to take out as many details as possible to give a strong visual priority to the details that are left. If you confuse, you lose. My hope was to create a chair that has less to dislike,” said Stoepker.

Read the full Tim Stoepker interview here. 

The end result is a collection that can go from a modern fast-casual to fine dining application with a few simple specification changes, something Dean Jeffery, director of marketing at Grand Rapids Chair Company, intended. “We wanted a collection that gave designers some breathing room. Brooke’s details are so minimal and approachable that they transition easily from one space to the other. Great design doesn’t always have to be bold, but rather, provide options be adaptable without becoming stale. Sheer simplicity helps us achieve that.”

Modern Chair Brooke Chair Grand Rapids Chair 4-1.jpgBrooke Chair with Partially Upholstered Seat (UPH1) in Dune

LOOK GOOD, DO GOOD

And not only is the chair beautiful and versatile, it also has a powerful purpose behind it. Every time a Brooke product is purchased, Grand Rapids Chair Company will donate $1 to the Juvenile Diabetes Research Foundation, a cause very close to many at the company.

The Brooke Collection will be assembled and finished in our Byron Center, Michigan, manufacturing facility.

Brooke Pricing

New Product Wood Seating